All posts from April 2016

Tips & Tricks for creating visually exciting & engaging social media – Part 3 Tips for design

In parts 1 and 2 of our Tips & tricks for creating visually exciting and engaging social media we looked at content ideas and then the types on content you could create to present your ideas. We now turn our attention to design Filters The most amateur of photographs can become a kitsch iconic image with the […]

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PR – Measuring What Matters

Measuring What Matters You’ve got your lovely shiny new PR Strategy lined up for the next few months, so how will you know if you’ve been successful? You’ve been clear on your aims and objectives – which have been honed down to something very SMART indeed. But have you thought carefully enough about your success […]

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Business Awards: why you should be entering & how to create a winning entry.

Business Awards: why you should be entering & how to create a winning entry. We often suggest entering awards to our clients as part of their marketing strategy.  There are so many reasons why entering awards should be part of your promotional activity, regardless of whether you win or not. Business Appraisal Going through the […]

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Tips & Tricks for creating visually exciting & engaging social media – Part 2 Types of visual content

In part 2 of our series of Tips & Tricks for creating visually exciting and engaging social media we are looking at the different types of visual content you can create to present your content ideas. Types of visual content Thankfully there are lots of different types of visual content that you can use to […]

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The Content Marketing Funnel – An Infographic Guide

An Introduction To The Content Marketing Funnel: The Content Marketing Funnel is a method of using tailor-made content to optimise the conversion of leads into paying customers. The method involves targeting leads with different types of content throughout the buying decision process, depending on which stage of the process they are currently in. The idea […]

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