Consortium attends Accountex London 2022
After a 2 year hiatus, Accountex London was back in May 2022, and Lara and Kat took the opportunity to mingle with around 8,000 other attendees at the ExCel Centre…
How to get the most out of your client communications
As part of our blog series about communications and sales for professional services, we have so far talked about getting marketing data and how best to communicate with prospects in…
Marketing for Accountants – Where do you start?
Marketing for Accountants can be quite overwhelming. Why? Because it is not your core business or primary skill. Not doing any marketing at all because you don’t know where to…
Can a Professional Services Firm afford not to be on LinkedIn?
Spoiler alert: if you’re reading this blog, you probably know the answer to this question already. As Social Media Consultants, we’ve long been going on about the power of LinkedIn,…
Client communication in a post-pandemic world
Client communication in professional services firms has changed completely over the past year because of Coronavirus. Of course, we don’t need to tell you that, or the fact that the…
What Makes a Compelling Case Study for Accountants
Case studies, sometimes called Client or Success Stories, are a tried and tested marketing tool that tells the story of how a company solved a client’s particular pain point. They…