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targeting people has changed (2)

Communications and sales in a post-pandemic world

There is no denying it. How we interact and communicate with one another has changed dramatically since March 2020. It is unlikely that we will go back to ‘how it…

Buying lead lists – is it the right thing to do?

Buying lead lists – is it the right thing to do?

Buying lead lists is quite a controversial subject, particularly given 68% of businesses struggle to generate quality new leads. As a marketing agency it is both controversial and one of…

lady on the phone following up an enquiry

Following up lead enquiries is important – but why?

Following up enquiries is important, don’t let anyone convince you otherwise. This blog will aim to explain why? In research carried out by Insight6 in 2019 into rates of follow-up…

bids webinar with Matt Gilbert

Breaking Bid Myths – webinar on how to secure bids

About this online event Hosted by Consortium More than Marketing and presented by Matt Gilbert, a bids specialist for over 20 years, mostly based within the Big 4 accountancy firms:…

Business development in professional services firms

Business development in professional services firms

Sales or business development in professionals services are often considered dirty words. I am not sure I understand why. I think it is largely a legacy from when lawyers and…

Anthony Stears Telephone Assassin

Stop hiding behind your emails & talk – webinar with Anthony Stears

About this Event Hosted by Consortium More than Marketing and presented by Anthony Stears, a leading expert on telephone engagement presents a webinar entitled ‘Stop hiding behind your emails &…

We are bus, we don't need marketing

We are busy, we don’t need marketing….

As a marketeer, the phrase “my firm is busy, we don’t need marketing” is something I hear all too often. In some cases, the firms I speak to may be…

Blog about virtual networking options

Virtual networking – what is out there and what should I go to?

Virtual networking is here to stay, certainly until there is a Covid-19 vaccine, the majority of us are not comfortable to be out face-to-face networking (notwithstanding government restrictions that change…

Pitching for succes

Pitching for Success (and why it’s ok to say no sometimes…)

Be it a formal Request for Proposal (RFP) or an informal request for further credentials and fees, the process of winning new work can strike fear into the heart of…

7 Tips to achieve brand consistency

Why brand consistency is important: 7 tips to ensure it works

Over the years your business has spent time, money and effort to build a dependable and recognisable brand. But despite every effort to protect and control your brand identity, inconsistencies…

How to nail your 60 seconds

How to nail your 60 seconds

Ever attended a networking event and been put on the spot to do your 60 seconds? Yep, me too. Also known as an elevator pitch, the aim of these short…

PR for professional services firms

PR for professional services firms

As a marketer, I often get asked the question what is the difference between marketing and PR and why is it important to engage in both? Whereas marketing involves promoting…