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What is Humanising Content and how to use it

Humanising content is any kind of content that you or your business is producing that is centred on the people involved in the work – but why is it so…

From Core Values to Brand Advocates with Belinda Palmer – more than marketing

From Core Values to Brand Advocates with Belinda Palmer – more than marketing

Are “core values” any more than a nice thing to put on your company’s website (or if you have the budget, up on the office wall)? Belinda Palmer is a…

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Don’t recruit in 2023: Benefits and Rewards that make it worth working for you

Here’s the thing. Recruitment sucks. It’s time-consuming, energy-draining and expensive. There are better things you can be doing with your time. So, what can you do to avoid having to…

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How Law Firms Can Leverage Technology to Retain their Staff

Cultural attitudes to work have shifted dramatically over the last few years and the legal sector – where it is traditional to demand long hours without complaint – has felt…

Employee Proposition Research form

Struggling to recruit? Get more applications with Brand Values and an Employee Proposition

Recruiting is hard at the moment, and you can be unintentionally making it harder for yourself if you’re attempting to attract new talent without demonstrating your Brand Values in an…

a woman and a man who is pointing at a whiteboard that says staff retention

What can I do to retain my accounting staff?

Accounting is a highly competitive industry with plenty of vacancies. Demand is only rising – research shows that 80,000 new accountants will be needed by 2050 in order to keep…

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5 ways to increase staff engagement with your marketing

Many professional services firms we speak to do not know where to start with their marketing, which is why they engage with us (and they do not typically have a…

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Recruitment marketing – get the applicants YOU want

Recruitment Marketing uses marketing strategies to promote the value of working for your firm so you can find, attract, engage, and nurture talent before they apply for your job vacancies.…

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Recruitment has changed since the pandemic

Guest blog: We invited Hayley Rose from Harvey John, a recruitment consultancy based in Brighton, to write a guest blog for us about the current recruitment market, how the pandemic…

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7 tips to maximise the impact of your LinkedIn company page

More and more professional service firms are using LinkedIn as their go-to channel for establishing and developing their business networks. The latest stats from LinkedIn (Jan 2021) tell us that…

Personal branding for career progression

Developing a Personal Brand for Career Progression

At the mention of the word brand, most people think of big corporations such as Nike and Coca Cola that have successfully managed to create and sustain a clear, strong…