Top 10 Free things you can do to promote your business (or nearly free)
Even if your business has a huge marketing budget, you can still take advantage of our top 10 free things you can do to promote your business. Marketing for professional…
7 Steps to Create your Ideal Client Profile
If you are looking to create your ideal client profile, you first need to decide whether you are looking for more clients like the ones you already have, or whether…
Recession – being prepared and staying positive
I first had the idea to write a blog about a possible recession a few months ago. This was following a superb webinar with Ian Harris of Agency Hackers and…
Business development – how will it evolve during 2022? Guest blog
Guest blog: We invited Douglas McPherson from Tenandahalf, a business development agency that specialises in providing marketing and business development services for lawyers and accountants, to write a guest blog…
New Year, New Business You
New Year, New Business You?….. So you have got the personal new year’s resolutions underway, you’re exercising more and you are eating healthily, but what are you doing to help…
Marketing at Christmas
Marketing at Christmas or at least the run-up to Christmas, just isn’t the same without the famously anticipated John Lewis commercial. You just can’t help feeling just a little bit…
Business Awards: why you should be entering & how to create a winning entry
We often suggest entering awards to our clients as part of their marketing strategy. There are so many reasons why entering awards should be part of your promotional activity, regardless…
Recruitment marketing – get the applicants YOU want
Recruitment Marketing uses marketing strategies to promote the value of working for your firm so you can find, attract, engage, and nurture talent before they apply for your job vacancies.…
Recruitment has changed since the pandemic
Guest blog: We invited Hayley Rose from Harvey John, a recruitment consultancy based in Brighton, to write a guest blog for us about the current recruitment market, how the pandemic…
Client journeys – during and after the pandemic
Client journeys changed overnight when the pandemic started. For consumer businesses like Amazon that had been trading online for years up to that point, it just meant more of the…
Communications and sales in a post-pandemic world
There is no denying it. How we interact and communicate with one another has changed dramatically since March 2020. It is unlikely that we will go back to ‘how it…
Marketing Account Managers – what do they do for you?
Marketing account managers in marketing agencies play a key role in delivering marketing services for clients. A key part of the role is to liaise with you on all aspects…