All posts with the 'Content Creation' tag

Why lawyers should blog

Take full advantage of your marketing activity – and help people to find solutions. It makes sense to engage with your audiences regularly – and not just within your existing networks. We’re sometimes met with scepticism when we recommend a blog for our clients’ websites. Generally, law firms tell us that they receive new instructions […]

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What Makes a Compelling Case Study for Accountants

Case studies, sometimes called Client or Success Stories, are a tried and tested marketing tool that tells the story of how a company solved a client’s particular pain point. They have traditionally been in written format, but with the rise of popularity in video there’s been a notable increase in video case studies. What purpose […]

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Using Company Milestones to Market Your Business.

In a previous post we wrote about using your company history as a marketing tool to demonstrate your reliability and authority as a well-established company. Using marketing materials from a bygone age to stimulate nostalgia often helps to strengthen brand loyalty. However, as you move forward your company milestones and events are equally important to […]

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3 Things you need to stop doing on social media

3 Things you need to stop doing on social media Social media is not only about interacting with friends and family, the world is evolving in such a way that social media is now commonly used as a platform for businesses and individuals trying to promote themselves. Social media has one of the largest online […]

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