Email newsletters have been around ever since email was first introduced in the 1970s, and some marketers argue that in today’s world of apps and social media, their days are limited. With email still the preferred communication method for most businesses, we believe newsletters are a tried and tested marketing tool that’s worth including in […]
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Growing a contact list from scratch can be a very daunting task, especially when you are not seeing substantial growth as quickly as you would like. With one simple click you can purchase a list of email addresses which understandably can be a tempting idea. Hold back on this and attempt to grow your email […]
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In times gone by, the online newsletter was the silver bullet. Instead of badgering the unsuspecting website visitor into buying a product or service as soon as they landed on a page, businesses started to ask them to subscribe to their newsletter, gaining permission to follow up again and again, almost subliminally repeating their sales […]
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