All posts in the Content Marketing category

What Makes a Compelling Case Study for Accountants

Case studies, sometimes called Client or Success Stories, are a tried and tested marketing tool that tells the story of how a company solved a client’s particular pain point. They have traditionally been in written format, but with the rise of popularity in video there’s been a notable increase in video case studies. What purpose […]

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How social book-marking can be used to help market your law firm

How social book-marking can be used to help market your law firm. Social book-marking sites are often a forgotten part of your content marketing strategy. We often spend hours on keyword research and crafting fabulous blog posts and then completely forget about promoting your content. Not all law firms are lucky enough to have hundreds […]

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