Digital Marketing Archives - Consortium more than marketing

Using Email Marketing to Nurture Leads for Your Law Firm

October 27, 2025

Why Email Marketing is Essential for Law Firms Building strong, lasting relationships with clients is essential for repeat work, referrals and recommendations. Email marketing remains one of the most effective ways for law firms to stay connected with both existing and prospective clients, providing consistent and meaningful communication that keeps your firm front of mind. […]

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Thought Leadership and PR for Lawyers: Building a Reputation That Lasts

September 23, 2025

In today’s competitive legal market, technical excellence and client service are no longer enough to stand out. Clients expect both as a baseline. What they value most is reassurance that their lawyer sees the bigger picture, understands the commercial or personal context, and can be trusted to guide them towards the best possible outcome. That’s

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Marketing Support: Should You Hire In-House or Outsource?

June 3, 2025

Marketing is no longer a “nice to have” – it’s business-critical. But for many professional services firms – law firms, accountancy practices, IFAs, property consultancies – the big question isn’t if you should invest in marketing support, but how. Do you build a team in-house, or do you tap into the energy, expertise and flexibility

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Turning Praise into Power: Making the Most of Your Client Reviews

February 16, 2025

Trust is the cornerstone of winning new clients and retaining existing ones. Building and maintaining credibility is essential and one of the most effective ways to do this is to leverage client testimonials. Client’s own words are compelling tools to build trust, confidence, showcase capabilities and differentiate from competitors. In this blog, we share how

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15 Quick Christmas Marketing Tips for Professional Services

October 23, 2024

Celebrating Christmas and having some fun with your brand, doesn’t have to be reserved for those in hospitality or product-based services. Accountants, Solicitors and other professional service providers can get in on the holiday action too! Here are a few quick and simple actions you can take to add a bit of Christmas magic to

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10 simple proofreading tips – How to stop typos ruining your content strategy

June 17, 2024

In a world where content is king, the value of error-free writing cannot be overstated. Whether you’re drafting an important email, crafting a social media post, or writing a blog on the latest industry hot topic, typos and grammatical errors can detract from your message and undermine your credibility. That’s why mastering the art of

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