Posted By: Consortium Biz on 22nd December 2020 under Business Development, Marketing, Marketing for Accountants, Marketing for Financial Advisers, Marketing for Insolvency Practitioners, Marketing for Law Firms, Marketing Strategy
As a marketeer, the phrase “my firm is busy, we don’t need marketing” is something I hear all too often. In some cases, the firms I speak to may be right, but these are very few and far between, so let me pose some questions if this statement resonates with you: Are you busy doing […]
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Posted By: Consortium Biz on 18th September 2020 under Branding, Business Development, Content Marketing, Design, Marketing Strategy
Over the years your business has spent time, money and effort to build a dependable and recognisable brand. But despite every effort to protect and control your brand identity, inconsistencies continue to creep into regular interactions and touchpoints you have with your customers. These 7 tips are designed to help you implement greater consistency in […]
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Posted By: Consortium Biz on 31st October 2019 under Business Development, Marketing for small businesses, Marketing Strategy
Well, hopefully your firm has a marketing strategy or plan. This will cover what the businesses marketing objectives are but it’s at a relatively high level. In order to help bring a marketing plan into reality, it is assisted by the team having individual marketing plans which feed into the whole. What so many people […]
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Posted By: Consortium Biz on 6th August 2019 under Marketing Strategy
So, great news, you are ready to start writing your marketing strategy – but what do you put in it? So often we come across people that have been daunted by the potential contents of a strategy document that they have given up. Below we have set out the basics of what needs to be […]
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Posted By: Consortium Biz on 7th March 2019 under Marketing for Law Firms, Marketing Strategy
Here at Consortium we love working with Law Firms, helping them develop marketing strategies and generally making the most of their businesses. However, when we are working with either the Managing Partner or Marketing Partner we often hear the complaint that they find it hard to get the ‘buy-in’ from all the staff and in […]
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