Law firm marketing Case Study (April 2026)

Building EJ Moyle's Digital Presence.

EJ MOYLE 2

Founded in 1971 by Eric Moyle, EJ Moyle LLP has grown from a single office in Rustington into a trusted, well-respected law firm serving individuals and businesses across Littlehampton, Rustington, Worthing and the wider West Sussex area. More than fifty years on, the firm remains rooted in the same values it was built on: being friendly, approachable, and genuinely helpful to the people who walk through its doors.

Offering services across Private Client (Wills and Probate), Property (Commercial and Residential), and Family Law, EJ Moyle LLP has long been a steady and dependable presence in its community. In 2024, Managing Partner Rob Fawcett knew that the firm's reputation deserved a bigger stage, and that reaching the next generation of clients would mean showing up where they were looking: online.

Rob had this to say about working with Consortium:

“We’d built something we were proud of over more than 50 years, but we knew we weren’t reaching the people we could be. Reaching out to Consortium was the first step in changing that, and the results have exceeded everything we hoped for.”

1_Rob-Fawcett - Edited

The Brief

When Rob Fawcett reached out to us in late 2024, they had a solid foundation: Decades of loyal clients, deep community ties, and a team of dedicated solicitors who genuinely cared about the people they helped. However, what EJ Moyle LLP lacked was a meaningful digital presence.

The firm had almost no activity on social media and limited visibility online. In a world where prospective clients increasingly search for a solicitor online before ever picking a phone up to make an enquiry, this was a real and growing challenge for them. Referrals and reputation could only go so far, and EJ Moyle LLP needed to be seen.

The brief was clear: increase EJ Moyle LLP's digital visibility, create an engaging and consistent social media presence, and bring more people to the website through quality blog content.

The firm wanted to feel modern and accessible without losing the warmth and personal touch that had always set it apart since the start.


The Approach

We began with a thorough review of EJ Moyle LLP's existing marketing and digital footprint. From this, a clear marketing strategy emerged; one focused on building the firm's presence from the ground up across their website and LinkedIn, with fresh content that spoke to the real lives of their clients. From our strategy planning, it was clear that achieving EJ Moyle LLP's goals would require a tailored approach, and a pricing plan built around their specific needs.

Some of the areas we have helped to support EJ Moyle LLP included:

  • Building a content strategy and publishing regular blogs and articles to their website, helping to improve search visibility and give visitors genuinely useful information across their key priority practice areas.
  • Launching and growing EJ Moyle LLP’s LinkedIn presence from a blank slate, creating a consistent voice and visual brand identity that reflected the firm’s personality and values.
  • Running creative engagement initiatives, including an employee LinkedIn challenge with a £100 prize that sparked genuine interaction and helped to grow the firm’s online audience.
  • Growing direct website traffic through compelling content and a clear, consistent presence across digital channels.

The Outcome

What began as almost zero digital activity has grown into a meaningful and measurable online presence that is bringing new users and clients through EJ Moyle LLP’s doors.

Growing their website users

Website active users grew from 7,459 in 2025 to 11,716 in 2026 (a 57% increase). Sessions rose from 11,100 to 16,377 (a 47.5% increase) over the same period. Perhaps most tellingly, direct traffic to the site, the clearest indicator of brand recognition, more than tripled, jumping from 308 to 1,127.

Increasing LinkedIn engagement

On LinkedIn, the firm went from no presence at all to over 19,000 impressions and 1,334 engagements by the end of December 2025. For a law firm that had never previously invested in social media, this represents something genuinely significant: people are discovering EJ Moyle LLP, engaging with their content, and remembering who they are.

Rob reflects on their journey with us:

“We knew we had something worth sharing; a firm with real roots in this community, people who genuinely care, and services that make a difference to our clients’ lives. Sarah at Consortium helped us find our voice online and show that to the world. The growth we’ve seen in just one year has been remarkable, and we’re excited about where this takes us next.”

Sarah Laflin, Marketing & Account Manager at Consortium, had this to say about working with EJ Moyle:

“It has been brilliant working with Rob and the team at EJ Moyle LLP. They’ve built a truly special law firm. Partnering with them to step into the digital world and find new ways to connect with prospects and clients has been rewarding. The results speak for themselves, but what I’m most proud of is that we’ve done it in a way that feels authentically them.”

EJ Moyle LLP is now entering an exciting new phase of growth. Building on the solid digital foundations we helped put in place over the past year, the firm is investing in a new website and continuing to grow their outsourced marketing activity - a testament to how far they have come. The question is no longer whether to invest in marketing, but how to make the most of what is clearly working.


We can help you too

If you are looking for outsourced law firm marketing to grow your digital presence and reach new clients, please do get in touch. Call us on 01903 530 787 or contact us using the button below and a member of our team will be in contact soon.

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