Many businesses have adopted an active social media presence as part of their overall marketing strategy and will know that it takes serious time and effort to build a following and create engaging content. Luckily, there are lots of free (or low-cost) digital tools available to make it easier for businesses to post relevant and […]
Read more...
Having run numerous social media talks over the last 5 years I have noticed common missed opportunities in making a LinkedIn profile complete. Here are some areas that most people can improve and it only takes minutes; * Add a banner image behind your headshot (like you can do with Facebook) ideally this will be […]
Read more...
Blog posts are a great tool for any business wanting to improve their digital presence. By sharing expert opinions or knowledge on a particular topic, companies can present themselves as thought leaders in their field whilst also boosting their website’s Search Engine Optimisation (SEO) results. Blog posts can be easily shared on social media and […]
Read more...
So you have decided that as part of your marketing and brand awareness activities you would like to commission some branded promotional products – great! But where do you start to make sure you choose the right item? Firstly, consider the following points: Who is the target audience? If you’re going to be giving away […]
Read more...
The importance of a 360 degree customer experience Specialist marketing agency Consortium Business Solutions, in association with the Chartered Institute of Marketing, held the first conference specifically aimed at marketing professionals working in the professional services sector in the South. Delegates from local law and accountancy firms attended the event in Crawley to hear from […]
Read more...