Laura Hearn

Laura Hearn is a former BBC journalist and communications strategist, trained in media law, with more than 20 years’ experience working with founders, leaders, and professional services firms. She helps organisations uncover the story that sets them apart and communicate it with impact across brand, leadership, and teams.

Laura Hearn
10 Blog Ideas for Law Firms and Professional Services (That AI Search Will Actually Cite)

10 Blog Ideas for Law Firms and Professional Services (That AI Search Will Actually Cite!)

A good professional services blog answers the questions your clients are already asking, in the voice of the people who will actually advise them. Done consistently, it’s the cheapest way a law firm or accountancy practice can build online search visibility, demonstrate expertise and give AI tools something credible to cite. It can be tricky

10 Blog Ideas for Law Firms and Professional Services (That AI Search Will Actually Cite!) Read More »

Marketing Strategy 23.04.26

Law Firm Marketing Plans: The Opportunity You Might Be Missing

Picture a managing partner at a mid-sized conveyancing firm. We’ll call her ‘Rebecca.’ She’s been in practice for fifteen years, built a solid local reputation and knows her clients well. Ask her about her marketing plan, though and she hesitates. “We must have a document somewhere”. She had it pulled together eighteen months ago. “It

Law Firm Marketing Plans: The Opportunity You Might Be Missing Read More »

Scroll to Top