Toby Bennett

Toby Bennett is a Marketing & Account Manager at Consortium, with over 10 years’ experience in legal. His background working in law firms gives him a strong understanding of the legal practice areas and stakeholder-led environments, allowing him to manage client relationships with clarity, structure and commercial focus.

Toby Bennett
LinkedIn for Law Firms

LinkedIn for Lawyers: The Complete Guide to Building Authority

LinkedIn has long carried an unfair reputation in the legal sector, self-promotion, a distraction, something for recruiters and salespeople, and for many lawyers, the idea of posting online still feels uncomfortable. But whether lawyers use it or not, clients, referrers, journalists and peers are already looking them up there. For ambitious law firms, LinkedIn is […]

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Social Media for Law Firms How Lawyers Can Best Use It

Social Media for Law Firms: How Lawyers Can Best Use It

Social media marketing for law firms is no longer optional. Whether you act for private individuals navigating a difficult life event or corporate clients making high-stakes commercial decisions, your prospective clients and referrers are active on social platforms, and they are forming impressions of your firm before they ever make contact. Used well, social media

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Busy vs Effective: The Hidden Cost of Unaudited Marketing Activity

Many law firms are busy with marketing. They post regularly on LinkedIn, send emails, attend events, sponsor local initiatives, refresh website content and invest significant time and budget into “being visible”. On the surface, marketing looks active and consistent. But busy does not always mean effective. Without regular auditing, marketing activity can quietly become a

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Content Marketing

How to Use Content Marketing to Attract and Convert Clients

Content marketing isn’t just a buzzword – it’s one of the most powerful ways law firms can attract and convert new clients. Instead of waiting for prospects to stumble across your services, content marketing lets you proactively answer their questions, showcase your expertise, and build trust before they’ve even picked up the phone. Think of

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