Why Every Law Firm Needs a Marketing Plan A marketing strategy is essential for all law firms, no matter what size, to ensure that marketing efforts align with the business objectives of the firm and effectively contribute towards achieving them. The strategy will include goals, tactics and metrics designed to achieve specific objectives such as […]
The Importance of a Marketing Strategy for Modern Law Firms Read More »
In the ever-competitive legal sector, even well-established law firms can find themselves struggling to stand out and stay ahead in a crowded marketplace. If your marketing strategy hasn’t been reviewed in a while – or you are concerned that your marketing efforts might not be working, here are 7 tell-tale signs that your law firm
7 Signs That Your Law Firm Needs to Review Its Marketing Strategy Read More »
Running a boutique family law firm requires having the right people around you, the legal expertise and also a strategic approach to connecting with potential clients. Boutique law firms specialising in family law must employ innovative marketing strategies to reach those at various stages of their personal journeys. Whether individuals are grappling with the early
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Celebrating Christmas and having some fun with your brand, doesn’t have to be reserved for those in hospitality or product-based services. Accountants, Solicitors and other professional service providers can get in on the holiday action too! Here are a few quick and simple actions you can take to add a bit of Christmas magic to
15 Quick Christmas Marketing Tips for Professional Services Read More »
Exhibiting at industry events provides a unique opportunity to showcase your brand, engage potential clients, and network with industry peers. However, simply showing up isn’t enough! To truly capitalise on these events, you need a well-thought-out strategy. In this blog, Hannah Perryman, Senior Account Manager at Consortium, shares some practical tips and best-practice reminders on
How to Maximise Your Exhibition Experience: Practical Tips for Legal Sector Suppliers Read More »
It doesn’t matter how efficient your marketing activity is in achieving the objectives if those objectives are out-of-date or not helping you build towards the company’s future. Before we look at what makes an effective marketing audit in 2025, we need to look back to Kotler and Keller (2007). They defined the marketing audit as
What makes a good Marketing Audit in 2025? Read More »
