Launch your own podcast and boost your law firm or accounting practice marketing
Podcasting offers immense potential for law firms and accounting practices looking to expand their reach and showcase expertise. As on-demand audio content grows increasingly popular, a well-executed podcast provides numerous…
The What, Why and How of Buyer Personas
You may have heard about marketing personas or buyer personas, and how important they are to your marketing activities. If you’re panicking thinking “I haven’t got one of those” chances…
Law Firm Marketing Case Study – Symes Bains Broomer
Symes Bains Broomer (SBB) is a reputable law firm with offices located in Scunthorpe and Goole. They are an esteemed member of LawNet and offer a wide range of legal…
How to Portray Trust in Professional Services
How trustworthy do you appear? Trust is one of the most important traits to have in a professional services relationship. If you don’t have trust people will not work with…
How to Perform a Website Content Review
Time flies by! And businesses can evolve and change so much over time. It is vital to review and revamp your website content regularly to avoid it becoming stale and…
Top 10 Free things you can do to promote your business (or nearly free)
Even if your business has a huge marketing budget, you can still take advantage of our top 10 free things you can do to promote your business. Marketing for professional…
Winning Awards in the Legal Sector in 2023
Winning awards in the legal sector can be such a great boost for your profile – both as a firm and for individuals/projects and practice areas you are particularly looking…
Legal Growth Geek 2023
At Legal Growth Geek 2023 we’re being urged to look forward to the future of tech in law firms. Of course, there are a lot of new and improved software,…
Who are the Consortium of Professional Advisors?
The Consortium of Professional Advisors is a diverse group of suppliers to the Legal Sector. The group includes Compliance, IT, Insurance, Marketing, Burnout Coaching, Risk Management, Legal Sector Merging, and…
Professional Service Firms Should Outsource their Marketing
Successful businesses have powerful marketing departments. You can always build your own in-house marketing department. Many try to do it themselves, but do you have the time or knowledge to…
Ideal Clients: How to Attract Them
Having a few ideal clients is better than having loads that don’t fit with you and your business. It’s tempting when you start out to take on whatever work comes…
Why your firm should be using a CRM for Lead Management
So, you’ve invested in marketing your firm and it’s delivering results: you have a lot of leads and potential clients. Is your firm capitalising on them properly? Failing to follow…