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Content Writing for Professional Services


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who is this for?

This webinar hosted by Lou Gilbert and Belinda Palmer is for anyone interested in writing search engine optimised (SEO) content in the professional services sector, or for those looking to improve their firm’s website and rank higher in Google searches. This can be for marketers or team members interested in writing blogs and articles.

what will you learn?

  • How to write content your audience is looking for
  • The importance of keywords
  • Copywriting with SEO in mind
  • The principles & best practices when copywriting SEO
  • How to plan and measure your copy’s performance