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From the blog

How do you Build a Customer-Focused Culture?

Having company values that centre around the customer is imperative for the professional services industry. Solicitors, Accountants and professional advisors rely heavily on building trusted, long-lasting and respectful relationships. And…

From Coffee to Client with Alex Barr – more than marketing

In episode five of more than marketing, Jen talks to Alex Barr about sales, which has long been a taboo in the professional services sector. There is a well-established notion…

Using Keyword Research to Grow your Audience

Keyword research is a cornerstone of SEO and writing good content for your website. By now most people with business websites are aware that it’s not a case of building…

Revolutionise your accounting firm’s marketing strategy in 7 steps

If you fail to plan, then you plan to fail…   Having a marketing strategy in place is essential for accountancy firms to ensure that they raise their profile, attract…