A guide to using social media for businesses

People are spending more and more time on their phones and the majority of that time is spent scrolling through social media. Social media is where your audience is, you can connect to them 24-7 and that‘s not the only benefit. It opens up so many opportunities for your business, encouraging you to build a […]

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How Accountants can be better Salespeople

The world of professional services firms has become increasingly competitive over recent years, and professionals such as accountants are facing pressure to become better salespeople in order to convert more enquiries.   Although proud of their image as trusted advisers, many accountants would not consider themselves natural salespeople and therefore shy away from any activities […]

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