How Law Firms Can Leverage Technology to Retain their Staff
Cultural attitudes to work have shifted dramatically over the last few years and the legal sector – where it is traditional to demand long hours without complaint – has felt…
What can I do to retain my accounting staff?
Accounting is a highly competitive industry with plenty of vacancies. Demand is only rising – research shows that 80,000 new accountants will be needed by 2050 in order to keep…
5 ways to get clients to submit information when you want them to
How much easier would your life be if you got client information the first time you asked? Having to chase clients can be anxiety-inducing and is always a waste of…
How do I engage fee earners in marketing the firm?
A marketing strategy that everyone in the business can get behind is a powerful tool for increasing your brand awareness and winning new clients. When it comes to law firms…
Brand launch case study – Warren House Accountants
Launching a new brand for a local accounting firm The Opportunity Company founder, Paige Collins, needed help to create a new brand and launch a new accounting practice in Sussex.…
Internal communications – are you nailing it or failing it?
Working preferences have changed dramatically over the past few years and the increase in hybrid working has placed even more emphasis on the importance of employee communications. With employees now…
Marketing strategy case study – Evans Insolvency
Creating new beginnings for a Welsh Insolvency Firm HR Harris has operated in South Wales for over 30 years, offering accounting and insolvency services for businesses and individuals. With both accounting…
Google Reviews – top tips to manage your reviews
According to Qualtrics, 93% of clients read online reviews before buying a product or service. Google Reviews are likely your first public quality indicator potential clients will see. They are…
Promoting your virtual event in 2020 and beyond
One thing’s for sure – 2020 has accelerated the shift from in-person to virtual and hybrid events. Despite, or maybe because of, lockdowns and restrictions to face-to-face interaction, the need…
Legal directory rankings – are you in or are you out?
With the recent publication of the Legal 500 rankings, the process of thinking about the next round of submissions starts again… and it usually causes a collective groan across partnerships…
5 Eggcellent ideas for your Easter marketing
In the lead up to Easter lots of your prospects, and clients, are getting very egg-cited to spend a four-day weekend eating chocolate and enjoying festive activities with family. So,…
A guide to using social media for businesses
People are spending more and more time on their phones and the majority of that time is spent scrolling through social media. Social media is where your audience is, you…